B2B Digital Marketing covers a range of topics in B2B marketing, social media, analytics and advertising, through B2B marketing and digital marketing lenses.
Today as the head of the Babcock & Jenkins media practice, I focus on media strategy, planning, and management for integrated B2B marketing programs as well as overall communication strategies for clients.
With 12 years of experience in digital media and advertising, I have collaborated with a wide range of clients, including Intel, IBM, BMC Software, Ciena, CenturyLink, LinkedIn, Barclay’s Global Investors, Fidelity Investments, Vonage and Royal Caribbean. Prior to joining BNJ, I spent eight years with Media Contacts, while the agency grew from a startup with less than 40 people to a global digital media firm.