As LinkedIn share buttons pop up across the web and share counts climb, it appears LinkedIn is quickly becoming a major platform for sharing articles and links. I fell for it, the numbers on the share buttons fooled me two months ago when I wrote Which Social Network is Right for B2B Marketing.
The truth is, LinkedIn isn’t where we share. With LinkedIn’s valuation soaring like its the next Fortune 500, you have to ask, if we are not sharing on LinkedIn, is LinkedIn really a major social platform? Or is it a great platform for business connections and profiles. [Read more…]