Are you looking to grow your B2B marketing database by buying an opt-in list? This is everything you need to know:
If someone offers to sell you an opt-in email list, don’t even respond. Just walk away.
It’s that simple. [Read more…]
B2B Marketing, Digital Media and Marketing Strategy
Are you looking to grow your B2B marketing database by buying an opt-in list? This is everything you need to know:
If someone offers to sell you an opt-in email list, don’t even respond. Just walk away.
It’s that simple. [Read more…]
Whether you want to promote your upcoming webcast, send a multi-channel campaign, or give your telemarketing team a list of contacts to call down on, it starts with a list.
So should you rent, buy or build an email list? How much do the different options cost and when are they most appropriate? This guide will get you started. [Read more…]
Buying email marketing lists. It makes many think of the spam emails selling a database of millions of top executives.
The challenge with buying email marketing lists is you cannot easily judge quality until after you buy and few marketers understand the email list market.
This makes selling email marketing lists in particular fertile ground for scammers and many marketers have been burned by bad email lists. Telling the difference between good and bad providers can sometimes be difficult, as Welcome to the Murky World of Email List Sales outlined now more than three years ago. [Read more…]