There is no learning like hands on learning. Books, seminars, or cocktail discussions are valuable, but it cannot compare to what you learn by rolling up your sleeves and doing something yourself.
In that light, here are three things I have learned through my increased involvement in social media and starting this blog seven months ago.
Until I actively engaged in social media, you could not anticipate the type of return I would see. The real results from my social media involvement have nothing to do with numbers. Not only has it exceeded my expectations, the return has come in areas I never considered.
Over the last few months, I have had exposure to pre-launch initiatives from a number of companies, including Bizo’s Switchboard, which I was able to share here the day it was released.
I have developed new industry relationships, some with people I have had tremendous respect for over the years, but who hardly knew I existed before. I’m awed by this democratizing power of social media. [Read more…]